Gaming Newsletter

We helped Intel establish their Gaming Access newsletter as a go-to source for gaming news. Our strategy included creating a blueprint for personalization and audience segmentation and allowing readers to feel like the newsletter directly addresses their interests.

We produce a bimonthly newsletter full of content that targets PC hardware enthusiasts and hardcore gamers. As a result, our work reinvigorated the newsletter with a stronger, more authentic, and more authoritative editorial identity that specializes in insider information.